Behind the Scenes at a McDonald’s Photo Shoot

Like many people, I’ve noticed that food in advertisements don’t often look like the food you get at fast food restaurants. McDonald’s Canada has addressed this and took us behind the scenes to show the process of getting the perfect food photo.

As an amateur food photographer, it was really interesting to see the tricks they used to get the shot. Take a look!

2 Comments

  1. This is, surprisingly, a very interesting video! Thanks!

  2. I thought so! I think they did a great job of presenting the answer in a fair manner that doesn’t come across to PR-y. Plus, now I’m craving a quarter-pounder. 🙂

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